Tag Archives: Relationships
The Importance of Weak Ties
Following on from our post on the Guardian Influencer research done, here is a look at the importance of Weak Ties, in spreading WoM. Click on the image to read the full article on Neoco’s blog. This means that Weak … Continue reading
Filed under Uncategorized
How Nappies have shown us that we need to listen more.
Did you know that people speak more more about Nappies than any other product available – fascinating isnt it! This is due to the fact that new mothers are engaging with a new nappy up to 10 times a day, … Continue reading
Filed under Word-of-mouth marketing
The Township is Facebook on Steriods
Episode 1 of 7: HaveYouHeard will be featuring 7 video’s over the course of 7 weeks, looking at Word-of-Mouth within the township environment. This first video contextualises Word-of-Mouth and the Township and why it is so important for your brand … Continue reading
Filed under Word-of-mouth marketing
